Meet a powerhouse of excellence and enthusiasm, Ron Cruse, the Founder, and CEO of Logenix International. He is one of the entrants in the race, who with his tremendous skill set and sharp mindset will promptly establish the pace. Ron’s analysis of every world crisis is to the T. His demonstrated acumen about world crises blended with his ability to crunch successful business numbers makes him extraordinary in his field of work. 

With three decades of experience and wisdom, Ron Cruse has established his brainchild- Logenix to be a one-of-its-kind company. 

The Journey from a Full-time Employee to Full-Fledged Founder

Ron Cruse graduated from Villanova University with a Liberal Arts degree. He then moved to New York City and found a job in the international shipping industry. With hard work and consistent performance, he achieved early success leading to a series of promotions and a transfer to Los Angeles to run the company’s two largest commercial programs in Saudi Arabia and Egypt. 

As the company would experience financial difficulties, he was transferred to Washington DC during that time. The financial difficulties worsened and when Ron Cruse was twenty-nine, he laid the foundation of his international logistics company. He had found a niche in the developing world that was unploughed and quickly became a preeminent provider of international transport into Africa and the rest of the developing world. 

In 1991, Ron Cruse’s company, Matrix International, would rank #81 in INC Magazines’ fastest-growing privately held companies. Then the Soviet Union fell. Within weeks he had found a reliable partner and set up the very first Russian-American joint venture. This JV would eventually wind up in the middle of every major program directed to help the New Republics. The company handled the largest humanitarian program since WWII, modernized the remaining Chernobyl RBMK reactors, and was a critical component in the Nunn-Lugar national security level weapons disarmament program. 

Matrix became immersed in dealing with every ‘secret city’ in the Former Soviet Union (FSU) and under constant KBG scrutiny. The venture into the FSU propelled the company to almost 100 million in revenue and it was sold in 1996 for total consideration of 40 million USD. Ron Cruse retired after the sale, and typical of many acquisitions, the new owner ran the company into the ground. However, after the 9-11 attacks, Ron sensed a whole new world order. This ‘aha’ moment would be later documented by Forbes Magazine in an article in 2012. He hired back the ‘best and brightest’ of his former staff and founded his current company, Logenix International. 

Promptly, Logenix became immersed in both the Iraq and Afghan conflicts and would be a critical provider for the reconstruction efforts in both countries. The establishment in Iraq and the critical services it was providing led to a Forbes Magazine Entrepreneur feature article in 2003. Within seven years it became apparent to Ron Cruse the markets in both Iraq and Afghanistan would not evolve as hoped. He felt both would eventually collapse and it may be his most provident ‘entrepreneurial’ sense.  

In 2008, Ron Cruse realized Logenix had to pivot back to its wider developing world roots and that the growing need for medicines and medical supplies could be key. Following his realization, he made a trip to India, the world’s leading producer of generic medicines, in 2008, and from that genesis, today Logenix handles more medicines and medical supplies across the developing world than any provider in its industry. 

More about Logenix

Founded in 2001, Logenix is a specialist in operating complex supply chains for the most challenging counties and regions of the world. It provides specialized transportation services to and throughout over 140 developing countries from over 35 origins on five continents. Today, it has almost 200 full-time employees across its 19 offices across 10 countries with revenues of 130 million USD in 2022 and another 100 contract employees across approximately 60 countries. 

Being an industry leader, it has assisted to bring medicines, electricity, clean water, and agricultural products to hundreds of millions across the developing world—including the most strife-ridden countries like South Sudan, Haiti, Yemen, Syria, Iraq, and Afghanistan. 

So, Logenix has had two lives already and it was the recognition early on in 2008 that enabled the pivot. The company has been recognized four times by INC Magazine as among the top 5000 fastest-growing private companies. 

Lastly, Ron Cruse has traveled in almost 90 countries over the past 35 years. He has published a book, Lies Bribes & Peril, that is a guidebook to understanding culture around the globe and how critical this knowledge is to success. The book has received excellent reviews from major book reviewers and is in its second edition.